How Oxytocin Activates Romantic Love

Love is a broad group of feelings and behaviors typically characterized by emotional intimacy, romance, passion, commitment, and care. It usually involves close connection, caring, protection, intimacy, emotional attraction, passion, and desire. Love can range from an infatuation to a deeper attachment, although most often it exists within a couple’s relationship. It’s associated with a host of positive emotions, such as excitement, joy, happiness, life fulfillment, and ecstasy, but it can also come with some negative emotions, such as jealousy, anger, resentment, fear, stress, sadness, embarrassment, guilt, humiliation, depression, boredom, anxiety, frustration, exhaustion, boredom, doubt, embarrassment, worry, and stress. Love is not only for a romantic relationship; it can exist in a family setting and any other relationship in which two people become deeply connected and spend significant amounts of time together. When love is present, it brings people together with shared goals and activities.


The most common love style is romantic love. Romantic love is most commonly expressed when a person invests emotionally in a romantic partner or when he or she shows an intense level of interest and dedication to that partner. This type of emotional investment is most common in men, but women can show strong emotions of love as well.

According to the majority of the neuroscientists, the most powerful substance known to science is the brain. We know that emotions impact brain function; therefore, if we want to understand how love makes us feel, we must pay attention to how our brains work. In particular, several neuroscientists have found that when we are in romantic love, both the left and right sides of the brain are activated, resulting in what they call “left sided love”.

Why does this matter? If the right side of the brain is activated, this means that you feel things you normally would not. For example, you will likely be experiencing feelings of intense love and desire for your partner. On the other hand, if the left side of the brain is turned on, you are likely to be experiencing negative thoughts, such as resentments, anxiety, and jealousy. Your emotional unavailable partner has to deal with these feelings and his or her brain will be activating the right side of the brain – causing you to feel those things.

Another relationship expert, Dr. Helenicity Hunter, explains it this way: “When a man’s brain is activated by feelings of lust, it causes him to suffer. This causes the left side of his brain, which is wired for survival, to come into play. If you want to know how to win a man over emotionally, you have to address the left side of his brain, not just the right side. You have to get your man to see you as his lover, not his wife. Once he experiences this connection with you emotionally unavailable he will begin to see you in a completely different light.”

According to experts, one of the most powerful ways to make someone fall in love with you is to activate their emotional brain regions. While most women are highly skilled at what romance experts call “chemistry,” men are not as good at it. Men do not release oxytocin when they are in romantic love. This is because the brain areas that control emotional bonding and passion are controlled by the right side of the brain, not the left. A relationship expert, Dr. Stephen Hills, says that women who have greater control of these brain regions during romantic love experience more intense emotions from their partners.